Insights

Research, analysis, and perspectives on the built world.

Technology

Services as Software: The Shift from Seats to Outcomes

The traditional model of selling software seats is giving way to outcome-based delivery — where AI does the work and firms charge for results. This shift reshapes how institutional real estate teams buy expertise.

March 17, 2026 ·5 min read

Technology

The 10 Highest-Value Generative AI Use Cases in Commercial Real Estate Right Now

Generative AI in commercial real estate has moved past the demo phase, but the highest-value applications are not the most technically impressive ones. This post ranks the 10 generative AI use cases in CRE development by time savings and decision impact, from offering memorandum analysis to investment committee memo generation. It also identifies which applications are deployable today versus still early.

March 17, 2026 ·4 min read

Technology

What Real Estate Market Intelligence Platforms Are Getting Wrong About AI

Most real estate market intelligence platforms are adding AI interfaces to legacy databases and producing underwhelming results for development teams. This post breaks down why the bolted-on AI model fails, what institutional developers actually need, and how to evaluate any platform before committing.

March 15, 2026 ·4 min read

Technology

What Is GEO? Generative Engine Optimization and What It Means for Real Estate Brands

Generative Engine Optimization (GEO) is the practice of structuring content so AI engines cite it when answering relevant questions. Explains how GEO differs from SEO, what signals drive AI citation, why B2B real estate brands have a narrow window to establish authority in AI answer surfaces and how to implement it.

March 14, 2026 ·5 min read

Technology

Chatbot vs. Agentic AI in Real Estate: Why the Distinction Matters

Real estate teams evaluating AI often conflate chatbots and agentic platforms. Chatbots respond to individual prompts; agents execute multi-step workflows autonomously. For development teams whose bottlenecks are long-running, multi-source workflows, the distinction determines whether AI delivers real productivity gains or incremental help.

March 12, 2026 ·4 min read

Technology

Harvey, Hebbia, Rogo, and Build: The AI Stack Reshaping Professional Services in Real Estate

A practitioner-level comparison of the four AI platforms reshaping professional services in institutional real estate — Harvey, Hebbia, Rogo, and Build — with a buyer's decision framework.

March 10, 2026 ·6 min read

Technology

The Build vs. Buy Decision for AI in Real Estate Development

A decision-stage framework for CDOs and VP Devs evaluating whether to build an in-house AI team, stitch together point solutions, or partner with a purpose-built vertical AI provider. Covers the real costs, timelines, and tradeoffs of each path.

March 10, 2026 ·4 min read

Technology

The Best AI Tools for Real Estate Development and Acquisitions Teams Right Now

As of Q1 2026, a small set of credible AI platforms have earned their place in institutional development and acquisitions workflows. This guide covers the best horizontal tools and where Build sits among them.

March 9, 2026 ·8 min read

Technology

What Is Agentic AI and Why Real Estate Developers Should Care

Agentic AI executes multi-step workflows end-to-end — fundamentally different from a chatbot. Here's what development teams need to know and how to evaluate platforms.

March 8, 2026 ·7 min read